What strikes fear into the heart of the stoutest designer? An act so egregious that it shall not be named except in hushed whispers? A blight on the face of the world that, once seen, cannot be unseen?
And what if you took one of the most beloved and storied typefaces in the world and applied gently terrible kerning, just enough to really set any designer’s teeth on edge?
That’s exactly what Zack Roif and Matthew Woodward did.