Gilt Groupe, Inc.

Project Description

Gilt Groupe decided to make a foray into the world of men’s full priced retail with the site, Park 7 Bond. The idea was to design an experience that heavily referenced men’s fashion magazines with the right mix of styling, product, and editorial content but also had an interaction and e-commerce experience that was fluid and clear. The offering has since been folded into the larger Gilt Groupe product mix but was a beautiful beast while it lasted.